PUBLISHED
December 24, 2024
Months of speculation about Rhode lip liners has finally been confirmed, courtesy of Hailey Rhode Baldwin Bieber herself. Over the weekend, Hailey shared a TikTok video where she effortlessly applied a brownish liner to her signature lips, and the product in question was labeled “rhode.”
This sneak peek has sent fans into a frenzy, not just because the liner exists but due to its ingenious design. The pencil features a dual-sided applicator, with one side appearing to have a sharp, triangular tip—possibly for precise application or blending—and the other a wide-domed end for a soft, blurring effect.
TikTok/ @haileybieber
While Hailey kept her look casual in a green-and-blue striped tee that screamed summer vibes, she offered no hints about when the product would officially launch. She finished the look with a touch of her coveted Pocket Blush in Toasted Teddy.
The teaser comes after months of Hailey dropping subtle hints about the lip liner, often seen in understated black lab packaging. A notable moment was her viral “cinnamon girl” makeup routine, where she created a warm, cozy aesthetic that likely featured the same liner seen in her recent TikTok.
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Instagram/ @haileybieber
In that routine, Hailey prepped her skin with Rhode’s essentials before applying a radiant base and soft brown eyeshadow. When it came to the lips, she used an unmarked liner—believed to be the Rhode launch—before patting Toasted Teddy onto the center of her lips. The look was completed with her Cinnamon Roll Peptide Lip Tint, a shimmering spiced brown shade that was part of her November birthday collection.
While the Cinnamon Roll Peptide Lip Tint has long sold out, fans are now turning their attention to the lip liner launch. With its innovative dual-sided applicator and Hailey’s unmistakable touch, this product promises to be a must-have. The excitement surrounding Rhode’s new addition is undeniable, and the countdown to its release has officially begun.
